Guides
Practical guides for creators: planning a course people finish, pricing it, launching your school, selling downloads and memberships, and growing your list.
Guides
How to Create a Membership Site for Your Courses in 8 Steps
A membership site sells ongoing access instead of one course. Eight steps to build one, what to put inside, how to price it and how to keep members.
Guides
How to Sell Digital Products on Instagram: Step by Step
Instagram Shopping won't list downloads or courses, so creators sell through links. Where those links go, what content turns into sales, and …
Guides
How to Grow an Email List for Your Online Course
An email list is the audience you own. How course creators get their first subscribers, keep them engaged, and follow the consent …
Guides
16 Lead Magnet Ideas for Course Creators, With Examples
A lead magnet trades something useful for an email address. Sixteen formats that work for course creators, how to choose one, and …
Guides
How Much to Charge for Coaching: Rates, Data and a Formula
Coaches charged an average of $244 per one-hour session in the ICF's last public fee data. What that means for you, and …
Guides
How to Sell Coaching Online: Packages, Booking and Payment
Selling coaching online comes down to a clear package, a booking page that takes payment, and a steady way to meet the …
Guides
What to Put in Your Link in Bio: 12 Ideas for Creators
Your link in bio is the one page every follower can reach. What to put on it, in what order, and how …
Guides
How to Price an Online Course: A Step-by-Step Method
Price the outcome, not the hours of video. A practical method for setting a course price, the pricing models to choose from, …
Guides
How to Write a Course Sales Page That Sells
A course sales page answers a buyer's questions in the order they ask them. The sections, headline formulas and proof that work, …
Guides
How to Create an Online Course Outline (With a Template)
Start from what students will be able to do at the end, then work backwards into modules, lessons and exercises. A step-by-step …